I dislike the word "tog" as an abbreviation for photographer. So why then did I choose "Xtogs" as a site name for Fuji X photographers? First, I was trying to avoid using the word "Fuji", because Fuji can always ask us to remove that, and I'd rather not change the name after the site has been well established. Second, Xtogs is easy to remember, and having a short URL name without hyphens or special characters is generally considered a real plus. It's also easy to type into any browser, eg on a phone, etc. Third, I figured that even people who, like me, dislike the word "tog" would get past that once they came to associate the word "Xtogs" with a great community. I still believe that. -------- That said, I'm open to suggestions about other names for the site. We had a suggestion thread in the Serious Compacts forum, and I didn't like any of the ones that came up there. The closest one was "xphotographers.com", but that was long and generic sounding. We could use the word Fuji and count on Fuji being generous with us. A bit risky, but it's worked for plenty of other sites, eg Nikonians, PentaxForums, etc. If we go with a Fuji-based name, lots and lots of domain names are available: fugixclub.com, fujifolks.com, fujipeeps.com, fugila.com, fugidome.com, fujispot.com, etc - all available. Thoughts?