New Nikon Advertisement (Eyeglasses)

Discussion in 'Open Discussion' started by tyrphoto, Mar 15, 2016.

  1. tyrphoto

    tyrphoto FujiXspot Regular

    Sep 15, 2014
    Seoul | NYC
    A real ad for Nikon eyeglass lenses. WTF?? Really???

    I wonder if Fujifilm will sue? I also wonder if Nikon's marketing team that came up with this will get fired?

  2. PaulJ

    PaulJ FujiXspot Rookie

    Feb 23, 2016
    Why? I doubt RayBan will sue over use of their frames to advertise Nikon's spectacles glass.

    Ultimately, although we know it's one of the X100 range, I'd hope Fuji would be flattered. Nikon isn't going to use one of their own cameras as that would make it look like a camera advertisement. Something that doesn't carry obvious branding is, IMO, a much better choice.
  3. Lightmancer

    Lightmancer Super Moderator Subscribing Member

    Feb 2, 2013
    Sunny Frimley
    Bill Palmer
    I see it differently.

    Some numb-nuts millennial in an ad agency, with no knowledge of cameras, picked a stock shot of a camera that looked "heritage" (if you Google the words "old school camera" an X100 is the very first image hit) and they came up with that. Bear in mind the structure of Nikon - left-hand, right hand, springs to mind. The person who should be disciplined is the bod who signed off on this.
    • Agree Agree x 1